Affiliate Customer Insights

Get to know your customers and make smarter marketing decisions by combining
your transactional data with the power of 160M+ unique consumer profiles.

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Powerful and proprietary reporting that offers visibility and value that is unique in the affiliate space.

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Not just reporting. Insights. Get the visibility needed to drive affiliate strategies like never before.

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No Effort

Say goodbye to the time and effort required to compile and analyze data from multiple sources.

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Deeper Analysis Know what’s happening and finally answer the why

We’ve taken the guesswork out of understanding why your affiliate program is working, and given you the insights to drive greater growth. You receive detailed analysis of new customer acquisition, loyalty customers, online versus offline, and channel benchmarking – all in one easy-to-read report.


Case StudyA Smarter Approach to Publisher Investment

An outerwear retail company increased YOY sales during the Thanksgiving sales week by using Affiliate Customer Insights to reassess publisher value. Ranking each publisher by potential to drive revenue, deliver new customers, and influence offline sales, they invested the right spend at the right time.


Strategic Recommendations New & Repeat Customers

Analyze the percentage of unique new customers acquired through the affiliate channel vs. non-affiliate channels and the associated revenue of those transactions.


Strategic Recommendations Discover Offline Impact

Effectively measure the influence of clicks within the affiliate customer journey to in-­store conversions by combining affiliate click data with customer specific purchase data.


Strategic Recommendations Channel Benchmarking

Compare the average order value, subsequent orders, and associated revenue of affiliate and non-affiliate programs to determine how affiliate initiatives drive results for your business.


Zero Effort Powerful insights.
No effort required.

Manage up and across the organization with detailed insights and actionable recommendations. Our team of experts will analyze the data and provide you with your own comprehensive report, presented to you at the cadence that works for your business.

"Affiliate Customer Insights gives our advertisers the ability to look beyond the traditional performance metrics by providing insight into the consumers behind the clicks and conversions within their affiliate program. This empowers our clients to manage their programs more effectively and grow the segments most important to them."

Desiree Toto
Director of Product Development

Interested in adding Affiliate Customer Insights for your business?