Rumours are affecting consumer decisions to purchase: 32% admit that the chance of a retailer being unable to fulfil an order has deterred them from making a purchase.


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Detailed insight on how consumer sentiment has - and is - being affected by the current global pandemic.

Consumer mindsets have evolved, and they're continuing to change. How can brands adapt their communications during this global pandemic, remaining on the right side of consumer sentiment while delivering both short- and long-term return from their communications?

Claim your free copy of this report to see detailed insight on consumer sentiment across a range of demographics in the UK, France, USA, Spain, and Italy. If you choose, we'll send additional consumer sentiment reports directly to you via email.

Key takeaways include:

  • How consumer sentiment varies according to age and location.
  • What different demographics and nationalities want to hear from brands.
  • Which channels consumers want brands to contact them via.

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